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Instagram problems

Fixes for Instagram not connecting, posts that fail, and posting that's switched off.

1 min readUpdated All plans
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Before you start

  • Anyone on your store's team can do this.
  • Plans: All plans. Credits: None.

It won’t connect

  • The account must be an Instagram Business or Creator account. A Creator account must be public. See Connect Instagram for switching a personal account.
  • Instagram connects whichever account is signed in on this browser. Sign in to your store’s account on instagram.com first.

It was disconnected

If someone removes Launch Desk in the Instagram app (Settings › Website permissions › Apps and websites), Instagram disconnects it. Scheduled posts can’t go out until it’s connected again in Connections.

A scheduled post didn’t go out

Open the batch’s Publish step: the post shows Problem with Instagram’s answer. Fix it, then Publish or schedule it again. History marks such batches with ! failed.

If something goes wrong

Instagram wasn't connected: the sign-in was cancelled.

The Instagram window was closed before you allowed access. Press Connect Instagram again and allow both permissions.

The Instagram sign-in expired. Try again.

The sign-in took too long. Start again from Connections.

Instagram redirected the sign-in confirmation. Try again in a minute.

Wait a minute, then press Connect Instagram again.

Connect your Instagram account first (Connections).

The store has no Instagram account connected, or it was disconnected. Connect it in Connections.

Posting to the social account is turned off in Settings → Social posts.

Turn on Post to the social account in Settings › Social posts, then publish or schedule again.

A post shows "Problem"

The message under it says what Instagram answered. Fix that, then publish again; Launch Desk never posts the same post twice.

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