Watch & Shop turns your store into a shoppable video feed. Launch Desk makes the product videos with AI, adds them to your product pages with an AI-generated label, and shows them in a full-screen, TikTok-style feed where shoppers swipe through, see the product's photos, search your store and add to cart, right inside the video.
AI product videos, runway walks and presenter videos, made from your product photos.
Each video is added to its product page in Shopify, labeled AI-generated.
One switch in your theme: story circles, a video row or a banner, Watch & Shop badges and a floating button.
Swipe for the next video, sideways for photos, search the store, pick a size and add to cart.
Watch & Shop comes with the plans that make AI videos: Growth and Pro.
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Video a shopper can buy from directly: the product, its price and an Add to cart button are part of the video, so seeing it and buying it happen in the same place.
No. Launch Desk makes the videos with AI from your product photos. You can also upload your own videos.
The feed loads only when a shopper opens it, and covers are light images until a video plays.
It feels like a TikTok feed, but it's on your own Shopify store, with your own cart and checkout, and no marketplace fees.
Short 9:16 product videos for Reels, TikTok and YouTube Shorts, made from your studio images, with music, camera moves and bold captions.
Learn more →AI fashion modelsShow your clothing and shoes on realistic AI models (women, men and kids) in runway shows, weddings, streets and your own settings.
Learn more →Buddy, AI assistantAsk Buddy what you need. It knows your store, answers in plain words, and on Growth and Pro it does the steps for you: products, style images, videos and posts.
Learn more →Start a free trial on Starter or Basic, or book a 20-minute demo with your own products.
The Watch & Shop feed on a store: swipe for the next video, sideways for photos, search the store and add to cart without leaving the video.
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Buddy knows your store: ask what to do next and it gets it ready, like scheduling a Reel for Friday at 7 PM.
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A cocktail dress and heels worn together as one outfit, walked down a starlit runway.
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Festive wear under cherry blossom: the embroidery stays exactly as made.
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A silk slip dress with pointed heels in a twilight garden, with bold captions.
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One product photo, placed on a mountain scene and brought to life with a slow camera move.
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A slim-fit wool tuxedo walked down a glass-atrium runway by an AI model, with music and captions.
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A juice bottle on a kitchen counter scene: the label stays exactly as printed.
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An AI presenter shows how she uses the face wash, with a natural voice and captions.
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Warm lifestyle light for home and decor, without staging a room.
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Kids' clothing on a kid model, in a bright, age-appropriate runway walk.
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Soft studio light on stone: a calm, premium look for skincare.
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A satin gown on the runway, framed for Reels and for 4:5 feed posts.
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A presenter holds the product and talks about it, ready for Reels and TikTok.
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A presenter talks about the earbuds in a gym, with his own voice line and captions.
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Satin lapels on the runway: bold captions name the details as she walks.
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Festive wear in a festive setting: one of 16 ready-made places, or your own.
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Women, men and kids: every model walks toward the camera with zooms and music.
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Two to five products worn together as one outfit, in one walk.
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A product video DrCollectible made from its own studio image, in the store's themed shop scene.
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An AI presenter unboxes the figure in DrCollectible's shop and announces the pre-order.
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Lightning crackles around the figure while the camera moves in slowly.
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A different scene for a different mood: the figure on a warm, minimal set.
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A slow orbit shows both halves of the split figure.
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The pearlescent finish catches the shop lights as the camera moves.
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A short product video for a new arrival, in the store's themed shop.
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A presenter shows the boxed figure in the shop, with his own voice and captions.
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